Telecom Marketing.

Mi liberty is celebrating the start of 2011 with a makeover! Dedicated followers of fashion will recognise our "new look" as a take on the 1950's/60's iconic design which inspired a new genre of style. In a back to the future design moment, the agency's managing directors took the bold decision to rebrand their signature Orangle and Purple colourway to take on a brilliant new hue. Red is the colour of fire and blood, of energy, strength, power, passion, desire and love. Emotionally intense, the colour red is said to enhance human metabolism, increase respiration rates and raise blood pressure. Reflecting the ever popular Mad Men TV series, Mi liberty's new coat of arms is designed to bring out the agency's personality which is described as confident, intelligent, experienced, knowledgeable, creative and dynamic.

let's look at the latest communication methods.

Fed up with facebook?...
It's not so long ago that Facebook launched with the promise of keeping you in touch - via photography - with your social circle in a social media way. However, we did a quick agency survey to find out if users are really participating, interacting and keep up to date with Facebook and other social sites. Everyone had signed up for a site, but fewer were using it regularly and updating content. Some just found it boring and others said it sapped valuable free time. So maybe, just maybe - Facebook's popularity is on the wane? It's never really been useful as a business to business platform although individuals as consumers have signed up in record numbers.

Tell us what you think and we'll promise to publish our findings here soon. email me at dgibbs@miliberty.com and let me know if Facebook is worth the facetime.

what's in a brand.

This month's brand insight from Managing Director Stephen Sharp...

Starbucks Will celebrate it's 40th anniversary this March and what better way to mark this milestone than with a logo change. There's been lots of heated discussion about it and my conclusion is that from what I've read of the many comments on twitter and other blogs, people either love it or hate it… well I'm a lover not a hater so that's my take on it. I think the new logo is completely justified in evolutionary terms, as the company is moving away from just selling coffee and I think although it's a bold move, makes perfect sense.